SINGAPORE, May 17, 2026 – Singapore-based financial advisory firm PFPFA Pte Ltd has unveiled its new PFP Signature Centre at Ngee Ann City, marking what the company describes as a significant milestone in its evolution towards deeper wealth, protection and legacy planning services for affluent individuals and families.
Located in the heart of Orchard Road, the new centre positions PFPFA among the early financial advisory firms establishing a dedicated wealth advisory presence within Singapore’s premier retail and lifestyle district, reflecting the growing convergence between wealth management, family advisory services and long-term legacy planning.
The launch also comes amid continued growth in Singapore’s wealth ecosystem as the city-state strengthens its position as a regional hub for high-net-worth individuals, family offices and cross-border wealth management activities.
Speaking during the launch, Jeffrey Chow, Chief Executive Officer of PFPFA, said the centre was designed to support more meaningful and holistic financial planning conversations beyond traditional product-focused advisory models.
“As financial planning evolves, clients increasingly value deeper conversations around their long-term goals, family priorities and legacy intentions,” Chow said.
“The PFP Signature Centre was created to provide a dedicated environment where these discussions can take place in a more considered and meaningful way.”
The centre will provide private consultation spaces for discussions surrounding wealth preservation, succession planning, insurance, investment advisory and estate planning.
PFPFA operates on a multi-provider advisory platform that allows advisers to work across multiple insurers and financial institutions, enabling the firm to structure more customised financial planning solutions for clients based on their evolving requirements.
The company said this model enables greater flexibility in matching products, underwriting expertise and financial structures across different client segments and life stages.
Singapore’s Wealth Ecosystem Continues to Expand
During a media interaction at the event, Chow noted that Singapore continues to attract strong interest from affluent individuals and internationally mobile wealth due to its political stability, regulatory framework and position as a regional financial centre.
He observed that while there has been considerable attention on family office growth in recent years, broader demand for structured wealth planning and legacy advisory services is also expanding steadily across the region.
Chow added that evolving demographic and generational trends are increasingly influencing how clients approach wealth advisory services.
“Clients today are looking beyond individual products. They are thinking more seriously about long-term wealth preservation, intergenerational planning and how financial decisions align with family priorities,” he said during the discussion.
The launch of the Signature Centre also reflects broader shifts taking place within Asia’s wealth management landscape, where clients are increasingly seeking integrated advisory models combining financial planning, estate structuring and succession considerations.
PFPFA is part of SingWealth Holdings, which brings together capabilities across financial advisory and estate planning through businesses including PFP Legacy.
According to the company, the integrated structure allows clients to access both financial advisory and estate planning expertise within a broader wealth and legacy ecosystem.
The opening of the Signature Centre marks another milestone for PFPFA, which is now entering its fifth year of operations following its establishment in 2020 and licensing by the Monetary Authority of Singapore in early 2021.
Over the past few years, the company has expanded both its advisory capabilities and regional footprint through SingWealth Holdings, including a presence in Hong Kong and Malaysia.
PFPFA has also received recognition for its recent growth trajectory, including being named among the Financial Times High-Growth Companies Asia-Pacific 2026 and ranking among the Top 5 in the Best Financial Services category at the Expat Living Readers’ Choice Awards Singapore 2026.
Looking ahead, Chow suggested the firm sees continued opportunities for growth as wealth management needs across Asia become increasingly sophisticated and relationship-driven.
“As we enter our fifth year, this milestone reflects how PFPFA continues to evolve alongside the needs of our clients, while strengthening our role within the broader SingWealth ecosystem,” he said.