Last Year, Hong Kong Received Less Favourable Financial Media Coverage, Says Study

Hong Kong, March 11, 2024 – CARMA, renowned as the world’s foremost provider of media intelligence, has unveiled a fresh report scrutinizing media portrayal and reputational dynamics within the financial sectors of Hong Kong, Singapore, and Dubai.

The report underscores the significance of a favorable international perception in tier-1 media as indicative of stability, transparency, and trustworthiness.

Central to the analysis is the examination of financial coverage volumes across the three city-states, alongside the ranking of editorial media themes associated with each locale.

Charles Cheung, Hong Kong’s General Manager at CARMA, weighed in on the revelations, stating, “Reputation serves as a linchpin influencing investor sentiment, business allure, and global competitiveness. A robust reputation acts as a shield during economic downturns or geopolitical turbulence, fostering trust and credibility among stakeholders.”

Despite Hong Kong leading in financial coverage volume among the trio, the report exposes a higher proportion of negative news concerning the region, following a turbulent year.

A thematic breakdown of media coverage highlights IPOs and capital markets dominating attention in Hong Kong, cross-border investments and transactions in Singapore, and real estate markets in Dubai taking center stage.

The report also flags a relative dearth of coverage on sustainable finance and ESG investments, indicative of cautious reporting around ‘greenwashing’. This presents an opportunity for markets to spearhead authentic global dialogues that resonate genuinely with audiences and align with their objectives.

Access the report here: https://carma.com/hong-kong-reputation-report/

Methodology: The content was collected using a selected set of keywords and search queries, focusing on global tier-1 online media. CARMA analysed 41,000 articles in total from 1 January to 31 December 2023, that featured major mentions of each city: Singapore, Hong Kong and Dubai. The metrics captured include key themes and sentiment of the report.